HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand

Social media community group

Join this discussion about social media, including strategy, management, measurement and engagement. This group is also active throughout the year: Presenter Dave Tyler — Rochester Institute of Technology Shortcode CG7 Tags

Telling the story the U State way: Leveraging owned media

The office of University Marketing and Communication at Utah State University is committed to telling the USU story, elevating our reputation and highlighting our impact through a unified voice. USU faces the same set challenges as many higher ed institutions — fewer traditional media resources, inaccurate or incomplete coverage and the ongoing competition for engagement […]

The terrible teens: How to manage Instagram at 13

Instagram has evolved a lot from it’s founding days as a feed-based photo sharing platform. We now have stories, reels, live and highlights to manage and explore. You need a good strategy to guide your Instagram presence and create solid growth. As a college, the primary audiences for your Instagram are prospective students, current students […]