Learn how we transformed our enrollment marketing measurement with Google Analytics 4 (GA4), Google Tag Manager (GTM), Slate, Salesforce Marketing Cloud and more. We’ll share how to track key actions and make data-driven marketing decisions.
Presenters
- Craig Gjerdingen — University of Minnesota-Twin Cities
- Justin Hammerschmidt — University of Minnesota-Twin Cities
- Irina Khomyakova — University of Minnesota-Twin Cities
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Shortcode
A4