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2024 Analytics & AI Summit Resources

The HighEdWeb 2024 Analytics & AI Summit focused on how to use analytics and AI more effectively in our work on college and university campuses.  The one-day online event was held April 30, 2024. Presentations and video content are restricted to current institutional, professional-premium, affiliate and student members. Become a member. AI track Analytics track Partner […]

Welcome and Keynote: GA4 — What? Why? How?

Welcome address from the Analytics Summit Chair Aaron Baker followed by the keynote from Search Discovery’s Ken Williams and Josh Wilkinson. GA4 is more than just an update. It’s a new approach to analytics that enables businesses to get a more complete view of their customers across multiple devices and channels while respecting their privacy. […]

Looker Studio, data visualization and reporting

Data gains impact when effectively analyzed and displayed. Fortunately, LookerStudio (a free tool by Google) can help! In this presentation, industry experts will share their experiences using Google LookerStudio at their campus. Attendees are encouraged to ask questions and acquire valuable tips and tricks. Presenters Shortcode P1 Tags