HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand
The HighEdWeb 2024 Analytics & AI Summit focused on how to use analytics and AI more effectively in our work on college and university campuses. The one-day online event was held April 30, 2024. Presentations and video content are restricted to current institutional, professional-premium, affiliate and student members. Become a member. AI track Analytics track Partner […]
What’s your favorite phone or computer game? If you have ever played or watched someone else play, then you know how engaging a game can be. Using gamification to boost engagement is part of the Cornell alumni marketing team strategy. But, we are a higher ed institution, not a gaming agency! We are challenged to […]
Auditing a website is a big, daunting task. That’s why we’re sharing our five-minute webpage analysis. This process was created to use with our web editors and student workers during a web redesign project. In this presentation, we will share our exercise of walking through the following elements of a webpage: title, headings, readability, CTA, […]