HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand
Many marketers are familiar with tools and capabilities such as web analytics, advertising attribution, strategic communications, tag management, etc; however, most of these tools are used in the pre-enrollment student experience. Levering these tools that are generally reserved by marketers for post-enrollment activities can be game-changers for learning technologists, instructional design, and faculty as they […]
This session will focus on a successful program that has been teaching students website skills for 25 years. The model has evolved just as the profession has – from the early days being all about code, to incorporating the wide skillsets as reflected in the attendees of this conference. It all happens through an experiential […]
The COVID-19 pandemic correlated with marketplace shifts that resulted in prospective earnings shortfalls for the majority of academic institutions. To address this concern, the dean at Texas Christian University’s Neeley School of Business brought together a small and daring team to pursue something that had never been accomplished outside of high-profile fundraising events for the […]