HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand

Developing a Data-Driven Culture

Presenters Adrienne Ritchie — OHO Interactive Description Creating and motivating a data-driven organization and culture begins at the top. But where do you begin when there is so much data available, and so many different platforms that provide it? What data do you really need to ensure you are on your way to meeting your […]

Analytics and Reporting for the Silo Sufferers and Budgetless

Presenters Corynn Myers — Convince & Convert Description If your institution is siloed, you wear too many hats, and/or there never seems to be any budget for tools that will make your life easier, you’re in the right place. This session will cover the creation and delivery of an owned content report starting with getting […]

Got Data? Create Narratives That Resonate With Your Audience

Presenters Emily Bender — University of Arizona Catherine Gustafson — University of Arizona Description Learn how to design meeting formats tailored to different audiences, from internal web teams to senior leadership, while maintaining a focus on actionable insights. Utilize Google Analytics, Data Studio and paid campaign traffic to guide this process of gathering, interpreting and […]