HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand
When designing higher education websites, prospective students are often a key audience, but we’re also balancing the needs of many other audiences. Creating a dedicated admissions website means we can truly focus on the user journey of future students as they research and apply. Over the past three years, OCAD University, Canada’s largest art and […]
With 86% of U.S. education-intenders watching ad-supported CTV/OTT, streaming TV is a compelling and effective advertising channel for higher education institutions — with its proven abilities to deliver precision targeting and outcomes-based measurement. Recognizing this shift, higher education institutions are increasingly turning to CTV advertising to effectively reach and enroll students. In this talk, we’ll […]
Rolling out a new site and CMS is not as scary as it seems. In November 2019, Milwaukee Area Technical College (MATC) and Hannon Hill embarked on a multi-phased project that involved the implementation of newly designed web templates in Cascade CMS, followed by content migration, going live, and additional functional iterations. In this session, […]