HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand
This presentation will discuss the intersectionality of diversity and inclusion, and the role accessibility needs to play in the conversations and actions taken by institutions of higher education and beyond. This will be an entry-level discussion on why accessibility is a crucial element to any diversity and inclusion plan. While this presentation will not go in-depth […]
With 84% of U.S. households in 2022 projected to be CTV households, including many prospective students, streaming TV is a compelling and effective advertising channel for higher education institutions — with its proven abilities to deliver precision targeting and outcomes-based measurement. Investment and optimism for streaming TV advertising are already high and continuing to rise, […]
The pivot for higher education marketing since 2020 has been significant, and the bar is set higher than ever before when it comes to the expectations of prospective students. As the digital landscape continues to shift, students’ experiences with your communications, brand and processes are crucial at every digital touchpoint. In today’s digital-first world, how do […]