“Can YOU help Miami prove we’re more cybersecure than Ohio University?” CyberMania is a campus-wide campaign asking students, faculty and staff to answer a five-question quiz about cybersecurity best practices. Throughout the month of October (National Cybersecurity Awareness Month), Miami University and Ohio University competed to see which campus could produce the most engagement with […]
Tag: HEWeb24
Picture this. You bring impressive metrics to your provost — high impressions, lots of web traffic and exceptional engagement on social. But (heartbreakingly) they don’t care. The conversions aren’t there. Enrollment is declining, and these vanity metrics prove nothing to the leaders who want to see that shift. We’ve all been there. Higher ed marketers […]
This session will focus on a successful program that has been teaching students website skills for 25 years. The model has evolved just as the profession has — from the early days being all about code, to incorporating the wide skillsets as reflected in the attendees of this conference. It all happens through an experiential […]