HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand

Revolutionizing conversations: AI chat integration on YaleSites

Our condensed five-week journey is an epic tale of innovation and collaboration, where Drupal becomes the canvas for a groundbreaking AI experience. Immerse yourself in the pivotal decisions we made during the rapid development phase, and witness how our team navigated the complex landscape of data curation, ethics and design to ensure the seamless fusion […]

The intern advantage: How marketing students are shaping higher ed messaging

In today’s digital age, effective marketing is crucial for higher education institutions to connect with their audience. Traditional marketing strategies often fall short in capturing the attention of digitally savvy students. However, there is a solution: experiential learning students. They offer a fresh perspective and invaluable insights into what resonates with their peers. Leveraging student […]

Avoiding the “link in bio” trap: Different content for different social channels

Social media tools make it all too easy to create content once and automatically share it to every social media outlet imaginable. As convenient as that sounds, it doesn’t take full advantage of the strengths of each platform, it doesn’t show your message in the best possible light and it’s downright disrespectful to your followers […]