HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand

Two developers and a PM walk into a bar: Lessons learned over libations at last year’s HighEdWeb

This presentation focuses on the benefits of informal communication between developers and project managers, such as increased collaboration, better communication, faster problem-solving and more efficient workflows. We discuss how different roles (developers, project managers, etc.) can work together better by understanding each other’s roles and responsibilities and how effective communication can help bridge gaps in […]

Creating a support group for marketing folks in a non-marketing world

The success of any organization depends on the effective management of its teams. However, silos can often develop within teams, creating barriers to communication and collaboration. Our Student Affairs Marketing and Communications team grew exponentially in the past year — from 0.5 to 6 members and each with a different reporting structure — which presented […]

How to build a website truly targeted for prospective students

When designing higher education websites, prospective students are often a key audience, but we’re also balancing the needs of many other audiences. Creating a dedicated admissions website means we can truly focus on the user journey of future students as they research and apply. Over the past three years, OCAD University, Canada’s largest art and […]