HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand
Evergreen content is content that, due to its timeless message or longstanding relevance, will continue to provide value to your audiences and drive traffic to your website even as time passes. In higher education, the “evergreen content strategy” is an often elusive goal attempted between the management and application of a dozen other responsibilities. This […]
How does your campus define a crisis, and who determines that definition? The key to successfully managing a crisis is having an effective communications plan and intently listening to what your audiences are saying. When campus stakeholders understand their roles and expectations, communications teams can more effectively focus on the important parts. Using social listening, […]
“Governance” sounds like work. Like bureaucracy. Like “no.” It doesn’t have to be this way. Governance is most effective when it looks like help and sounds like “yes.” Governance should be empowering, enlightening, supportive of goals and flexible enough to allow innovation. But where do you start? How do you go from the Wild Wild […]