HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand

Google’s Universal Analytics retirement: your guide to transitioning from UA to GA4

Google Analytics is changing. Universal Analytics will stop gathering new data mid-2023. Will your institution be ready? Learn what’s changing and why, what it means for your measurement strategy and how to create a UA-to-GA4 transition plan. Presenter Tyler Schroeder — RBA Consulting Shortcode AAI2 Tags

Avoid fatal mistakes: use data to drive your website performance

Before you update your website, there are key data elements you should research before creating content, optimizing content or writing any code. This session will show you how to avoid several critical flaws that many websites suffer from, including: Investing time and resources into a site that doesn’t support institutional strategies. Losing large amounts of […]

Analytics Community Group

Join this discussion about using analytics and metrics to support your organization. This group is also active throughout the year: Join the Analytics Community Group to access to future discussions, recordings and the group directory. Registration is free! Have conversations on the #analytics Slack channel. New to Slack? Check out our Slack Guide to get started. Presenter Brian Piper — University […]