Text content is the foundation of the web. We spend most of our online time reading. The accessibility of text may have a more significant cumulative impact on users than any other single aspect of accessibility, yet the visual and cognitive accessibility of text is often overlooked, and there is very little in guidelines to […]
Tag: content strategy
In higher education, we know it takes a village to raise a [insert your institution’s mascot here]! It involves a close partnership with parents and families to successfully guide students from orientation to graduation, and encourage their development as engaged and enlightened citizens. Parents and families have become increasingly involved in the lives of their college-going […]
Storytelling is one of the oldest forms of communication in the world. Modern science has shown that stories affect us deeply neurologically and psychologically — helping us to solve problems, experience pleasure, provide pattern, provide order and assimilate into society. In short, humans are wired for story. Storytelling also plays a significant role in helping […]