HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand
Has your social media growth slowed or plateaued? At Union College, we saw only incremental growth until we decided to try something completely different. In just three months, we transformed our Instagram strategy, shifting from curated content to authentic, community-generated posts and leveraged a team of content creators and an exploratory approach to build up […]
Great marketing content has a lot in common with great reporting. Stories that resonate with our audiences follow the cardinal rule of good feature writing: show, don’t tell. Marketers can apply basic lessons from journalism to create strong content, from editing for accuracy to approaching every topic with curiosity. This session will offer 10 practical […]
Accessibility scanning and remediation is no longer a resource-intensive problem. With the latest open source web accessibility tools, it’s easier than ever to test and improve the accessibility of web properties. As someone who has been involved in the field of web accessibility for many years and built my own open source accessibility solutions, I […]