Many content strategists have backgrounds as writers, but modern websites depend on photos and videos as much as or more than written content. How can you make sure your visual content is supporting your brand and messaging as well as your text content is? And where are you going to get all those photos and […]
Tag: annual conference resources
In the late 70s I had a T-shirt that said “Grow Your Own” with some associated graphics. Twenty years later, I decided “Grow Your Own” was the best method to find the student interns I needed to run the college’s website. Fast-forward to today, and we have developed an experiential learning center focused on the […]
Being tasked with overseeing or managing a website (or multiple) can be daunting for any non-technical higher education administrator. From implementing regular security and maintenance updates (if that’s not handled by a central IT office) to ensuring your design and content stay fresh years after a website launch, this session is designed to give non-technical […]