HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand

Tag: annual conference resources

Thank you 10: stage managing a community theater of content creators

Content governance at scale is hard. We often have to work with content editors and subject matter experts with wildly varying skill sets, abilities and focuses, while at the same time engaging a wide variety of audiences with time and money to spend in many other places. Trying to manage this organized chaos in a […]

Out of the recycling bin and into the Metaverse: Four ways to rethink paper marketing using mobile AR

Mobile augmented reality allows users to use their smartphone camera to view a 3D digital holographic experience, layered on top of the real world. Think Pokemon Go. Brands like the NFL and Nike have created mobile AR experiences to make ads and events more memorable, and the same technology can be used to create memorable impressions […]

Partners in time: how a two-person communications team manages to do it all

We know that as university communicators, we are always being asked to do more with less. After the past two years, that maxim has never been truer. As the communications team for the IT Services division at Miami University, we wear a lot of hats: marketer, communicator, transcriber, translator, campaign planning consultant, photographer, designer. How […]