HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand
AI assistants are neither artificial nor intelligent. Without training, they are like a barista that has never heard of coffee or a chef that has never seen a knife. To train them to work effectively and accurately to create content or content ideas requires training. And that training requires an understanding of how AI actually […]
We will delve into the crucial task of aligning marketing metrics with the business bottom line from a leadership viewpoint. Participants will explore how to select and present metrics that directly influence business outcomes, adopting a leadership mindset to understand what drives strategic decisions. The focus will be on not just interpreting data but advocating […]