HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand
Tired of feeling like a robot responding to the same recruitment questions over and over again? Who needs a cape when you have AI to help you conquer your communications goals? From chatbots with smart auto-replies to brainstorming the most captivating email subject lines to landing those helicopter parents — you don’t have to be […]
The EdPlus team at ASU leverages various machine learning models to meet the goals of different departments while serving prospective and current students. Our comprehensive web behavior data is used to power enrollment propensity models that output a lead score for each prospect who expresses an interest in ASUOnline. Qualitative data from surveys, calls, SMS […]
Like most other private universities in the United States, Piedmont University held a close watch on enrollment over the course of the past few years. At the start of the pandemic, the university had planned for significant change rolling out a new brandmark, imagery and more as the institution prepared for their 125th anniversary. In […]