Held Sept. 22-25, 2024, the HighEdWeb 2024 Annual Conference was a hybrid conference that explored and presented solutions for the unique issues facing digital teams at colleges and universities.
Presentations and video content are restricted to current institutional, professional-premium, affiliate and student members. Become a member.
General sessions
Tracks
AI, analytics and integration (AAI)
- Beyond basic chatbots: Enhancing website search with LLMs
- Beyond the hype: Changing AI from a buzzword into a blueprint for team success
- Designing the future: Learning innovation with ASU Learning Enterprise’s GPTs
- Enhancing university websites through data-driven insights: Case studies from our recent work
- Ethical implications of artificial intelligence
- Evaluating AI: What’s helpful and what’s just hype
- How to design a master analytics strategy across multiple departments and stakeholders
- Revolutionizing conversations: AI chat integration on YaleSites
- Supercharge your content marketing workflow with AI
- Welcome to Wonderland: Navigating the maze of data analytics to achieve enrollment goals
Development, programming and CMS (DPC)
- Be playful: How games can give your engagement a power-up
- Controllers for accessibility
- Crafting credentials with code: Open-source built digital credentials for higher education
- Fourth decade of website deployments, The
- Introduction to GitHub Actions: Understanding key terms and building your first GitHub Action
- Mass migrations: The policy, process, people and politics of a Drupal 7 to 9/10 CMS migration
- Regex: Demystifying the hieroglyphics
- Trials and tribulations of a university wide hybrid editor model
- Unlocking higher ed web development team capabilities with AI
- Why headless? How to empower your content editors (with guardrails) and build for scale
Hot topics in higher ed (HTHE)
- CSS is awesome
- From micro to max: Creating lasting impact with digital accessibility micro-credentials
- Is this thing on?: Podcasting as a party of one
- Make me think: A common sense approach to better web governance
- Monty Chat has entered the room
- One-word SEO — a vastly simplified approach to using data to optimize your site
- Recovering from years of “yes”
- Training the next generation of website experts through experiential learning
- Unlocking the power of automation: An introduction to end-to-end testing
- Visual content strategy
Management, teams and leadership (MTL)
- Digital governance in the era of AI: All noise, very little signal
- FeBREEZE through your site refresh
- Five questions to improve your strategy
- From many, one: Centralizing a service at a geographically dispersed university
- Grad students… more like RAD students
- Intern advantage: How marketing students are shaping higher ed messaging
- Leading with grit and grace: Women mentorship, community and advocacy in MarComm
- Level up: Taking the next step in your leadership journey
- Ma’am, miss, bruh. Handling effective and inclusive communication across the generations
- Redesign and results: Leadership and strategy insights into institutional website redesign
Partners (PAR)
- Accessibility insights
- (Almost) perfect campus calendar, The
- Art of offering custom experiences, The
- Beyond the drawing board: A framework for web success based on 100s of implementations
- Elevating higher ed digital experiences in open source
- Empowering higher ed with Drupal: A new open source foundation for marketing and comms teams
- Fostering web accessibility to drive student engagement
- From interest to enrollment: The future of program exploration and student engagement
- Next generation program finders: A practical application of the latest AI tech
- Unlocking enrollment success: Moving beyond vanity metrics
Posters
- Accelerate your career through volunteering
- Botched chat: A comedic tale of AI misadventures
- CyberMania: IT Comms helps InfoSec Office score a big win for awareness (and you can, too!)
- Helping students get their EDGE
- Not my circus, not my monkeys
- Transforming campus leadership: Breathing life into a stale website with a strategic vision
- Practical uses for AI
- There’s a better way — a framework for higher ed web success
- Three UX power-ups to score next-level wins
- Process problems: How workflows keep you stuck in a PDF cycle
- The future of the viewbook
- Record once, remix often: How to get extra life out of every story you tell
Strategy, content and social media (SCS)
- Avoiding the “link in bio” trap: Different content for different social channels
- Communicating civic engagement in a polarized landscape
- Fostering lifelong learning: Building a thriving online alumni community
- Let it go, Indiana: Lessons learned on a crusade to find the right social media management platform
- Lightning strikes twice: Building content strategy around an unexpected success
- One team to rule them all: Working in harmony with your content experts for a consistent website
- Secret ingredient to your ratatouille: Steps for social media analytics
- Social media accessibility: The basics and beyond
- Teaching web teams to speak enrollment
- What would Scooby do? Uncovering the real mysteries about your audiences to improve experience… and it starts with you.
UX/UI, accessibility and design (UAD)
- A11y is for everyone, all the time.
- BREAKING: University news site redesign puts accessibility above the fold!
- Building web confidence through accessible, non-expert user trainings
- Evaluating accessibility when time is scarce
- Helping students navigate a confusing landscape: A UX case study
- Hiding the vegetables: How a holistic approach to training improves digital accessibility
- How to eat the digital accessibility elephant
- Maslow was right: The higher ed hierarchy and your digital UX
- UX research and testing on that ever-minimal EDU budget
- You launched a new site, now what? Best practices for maintaining and improving your site
Related resources
Link articles
Our own LINK Journal of Higher Education Web Professionals published outstanding recaps and coverage of conference sessions and events.
